Singular Dynamic Link Builder

Base Configuration — applies to all links

Base SNG Link * Must have a deeplink configured in the Singular dashboard

How to create your Base SNG Link in Singular Dashboard ▼

1Log in to app.singular.net → Attribution → Singular Links → Create New Link
2Select your app, enter a Link Name and Link Subdomain (e.g. yourapp.sng.link)
3Set all Redirect Destinations — iOS App Store, Android Play Store, Web Fallback
4Under Deep Linking, add a default Deeplink URI (e.g. myapp://home). Without this, the SDK callback will not fire even if _dl is appended later via URL
5Save and copy the Base SNG URL — it looks like https://singularassist.sng.link/A59c0/nha7?_dl=singularassist%3A%2F%2F&_smtype=3 — paste it above. All links generated here will override or append params on top of this base

⚠ The base link must have a deeplink configured in the dashboard. The singularLinkHandler callback only fires if the link was initialized with a deeplink — adding _dl to the URL alone is not enough. Use the _dl column/field below to override it per-link.

Shared parameters — forward params, Samsung redirect, custom fixed params applied to every generated link

Forward Parameters _forward_params

Samsung Redirect _samsung_redirect Redirect for Samsung devices if app not installed. Supports Samsung Galaxy Store format: samsungapps://ProductDetail/com.your.app. URL-encoded automatically. ⚠Deep linking is not supported when this redirect is active — the app will open to the default screen, not a deeplinked destination.

Additional Parameters — add extra tracking keys like utm_source, affiliate_name, promo_code that will appear in every generated link

Campaign Parameters

OPTIONAL

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Campaign Name pcn

Sub-Campaign pscn

Campaign ID pcid

Deep Link Override

OPTIONAL

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Replaces _dl in the base link. Final URL has exactly one deeplink param. URL-encoded automatically.

Platform-specific — set different deeplinks for iOS and Android

Deeplink URI _dl

Deferred Deep Link

OPTIONAL

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Fires after fresh install. Appended to the final link, not replacing anything. URL-encoded automatically.

Platform-specific — different DDL for iOS and Android

Deferred Deeplink URI _ddl

Passthrough Parameter

OPTIONAL

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Passed to your app via the Singular SDK callback. Promo codes, affiliate IDs, JSON. URL-encoded automatically.

Passthrough Value _p

Custom Parameters

OPTIONAL

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Add extra tracking keys like utm_source, affiliate_name, promo_code that will appear in every generated link.

Referral Parameters

OPTIONAL — for Short Links

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Add referral context to track who shared the link. These are appended to the long link before shortening — so the referring user's identity is embedded in the short link but hidden from the end user. Useful for user-to-user invite flows and viral growth tracking.

Referring User ID referring_user_id Your internal user ID of the person sharing the link

Referring User Name referring_user_name Display name of the referring user

Channel channel How the link is being shared